Terms & Conditions
Please read these terms carefully before using this Site or engaging our services.
Last updated: 26 September 2026
1. Who We Are
Conversion Science is a research and consultancy brand operated by Pixelbricks ("Pixelbricks", "we", "us", "our"). Conversion Science publishes research notes, insights, articles and educational content on behavioural science and web design, and offers related consultancy services, audits and workshops. By accessing or using this website (the "Site"), or by engaging our services, you agree to be bound by these Terms and Conditions ("Terms"). If you do not agree with these Terms, please do not use the Site or our services.
2. Nature Of Our Content
Conversion Science is, first and foremost, a research publication. The Research Notes, Insights, Articles and any other written material published on the Site (collectively, "Content") reflect our own observations, interpretations of third-party studies, and ongoing findings from the field of conversion optimisation, behavioural psychology and web design. Content is provided for general informational and educational purposes only. It does not constitute professional, legal, financial, medical or business advice, and should not be relied upon as such. The field of conversion optimisation and behavioural science is continually evolving; findings referenced or summarised on the Site may be updated, superseded, revised or contradicted by later research, and we make no undertaking to keep Content permanently current or to notify you of changes. Where we summarise, interpret or comment on third-party research papers or studies (for example within our Insights), we do so in good faith and to the best of our knowledge, but we do not warrant the accuracy, completeness or continued validity of that underlying third-party research, and any views expressed are our own interpretation rather than a guarantee of scientific consensus.
3. No Guarantees Or Warranties
We do not guarantee any specific outcome, result, uplift in conversion rate, revenue increase or other business outcome from reading our Content, attending our workshops, or engaging our audit, consultancy or development services. Every business, website, audience and market is different, and results depend on factors outside our control, including but not limited to your industry, existing traffic, implementation, technical constraints, market conditions and how any recommendations are applied. Any case studies, examples, statistics or illustrative figures referenced on the Site are provided for illustrative purposes only and are not a promise or guarantee of similar results for you or your business. To the fullest extent permitted by law, the Site and all Content, services, audits, reports, workshops and deliverables are provided "as is" and "as available", without warranties of any kind, whether express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, accuracy, or non-infringement.
4. Limitation Of Liability
To the fullest extent permitted by applicable law, Pixelbricks and Conversion Science (including Chris Andrade and any employees, contractors or affiliates) shall not be liable for any direct, indirect, incidental, special, consequential or punitive damages, or any loss of profits, revenue, data, business opportunity or goodwill, arising out of or in connection with: • your access to or use of (or inability to use) the Site or its Content; • any reliance placed on Content, recommendations, findings, research summaries or opinions published on the Site; • any audit, consultancy, workshop, training or development service provided by us, including the implementation or non-implementation of any recommendation we provide; • any decision made, or action taken or not taken, by you or your business as a result of engaging with our Content or services; • any error, inaccuracy, omission or interruption in the Content or the Site; • any third-party website, tool, plugin or service linked to or referenced from the Site. Where liability cannot be fully excluded under applicable law, our total aggregate liability to you in respect of any claim arising from your use of the Site or a free resource shall not exceed £100, and in respect of any paid service shall not exceed the total fees paid by you to us for the specific service giving rise to the claim in the twelve (12) months preceding the event. Nothing in these Terms excludes or limits liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for any other liability which cannot lawfully be excluded or limited under the laws of England and Wales.
5. Services: Audits, Consultancy, Development & Workshops
Where you engage us for a paid service — including a Conversion Science Audit, consultancy engagement, website development project, or workshop/training session — the specific scope, deliverables, fees and timeline for that engagement will be set out separately (for example in a proposal, statement of work, or order confirmation). In the event of any conflict between these Terms and an agreed proposal or statement of work, the specific agreement will prevail in relation to that engagement. Audits, reports and recommendations we provide represent our professional opinion based on the information, access and time available to us at the time of the engagement. They are advisory in nature. You remain solely responsible for deciding whether, and how, to implement any recommendation, and for testing and validating any change before relying on it commercially. We are not responsible for the performance, security, uptime, or maintenance of any website or system we did not build or do not actively manage, nor for changes made by you, your staff or other third parties after our engagement has concluded.
6. Intellectual Property
All Content on the Site — including but not limited to text, research summaries, graphics, the "Four Questions Framework", downloadable resources, and the overall look and feel of the Site — is owned by or licensed to Pixelbricks / Conversion Science and is protected by copyright and other intellectual property laws, unless otherwise credited to a third party. You may read, share links to, and quote reasonable excerpts of our Content for non-commercial purposes, provided you credit Conversion Science and link back to the original page. You may not reproduce, republish, sell, or create derivative works from our Content in full or in substantial part without our prior written consent. Typefaces: This Site uses the "Fractul" typeface under a commercial licence obtained via Envato Elements (Licensee: Chris Andrade, License Name: PixelBricks). This font licence covers use of the typeface within this end product only and does not grant any rights to extract, redistribute or reuse the font files themselves.
7. Third-Party Links & Research
The Site may link to, cite or reference third-party websites, studies, research papers, institutions or tools for context and further reading. We do not control and are not responsible for the content, accuracy, availability or practices of any third-party site or publication, and inclusion of a link or citation does not imply our endorsement of that third party's views, products or services in full.
8. Newsletter & Communications
If you subscribe to our newsletter ("The Research Notes") or submit an enquiry through our contact form, you consent to us processing your details in order to send you the content or respond to your enquiry. You may unsubscribe from newsletter communications at any time using the link provided in any email we send, or by contacting us directly.
9. Changes To These Terms
We may update these Terms from time to time to reflect changes in our services, Content, or legal requirements. The updated version will be posted on this page with a revised "last updated" date. Your continued use of the Site after any changes constitutes acceptance of the revised Terms.
10. Governing Law
These Terms are governed by and construed in accordance with the laws of England and Wales. Any disputes arising out of or in connection with these Terms or your use of the Site shall be subject to the exclusive jurisdiction of the courts of England and Wales.
11. Contact
If you have any questions about these Terms, please get in touch via our Contact page. Conversion Science is a brand operated by Pixelbricks.